Q&A: Introduction to Dima Easterday, Account Executive at RosettaHealth
New sales executive focused on expanding the new RosettaHealth GetPatientRecords Solution
RosettaHealth is excited to announce the addition of Dima Easterday to its team. Dima is a new sales Account Executive, who is focused on the company’s newest capability that allows customers to gain instant access to electronic medical records from anywhere in the nation.
The RosettaHealth blog team recently sat down with Dima to gain her perspective on her background, why she chose to join RosettaHealth, future trends on health IT, as well as her passion for farming gourmet mushrooms.
Q: Please tell us a little bit about your background and your new role at RosettaHealth.
Dima: I joined RosettaHealth with a strong background in selling data solutions that make information accessible, understandable, and beneficial to all.
This foundation was honed during my time at notable companies like AWS, Tableau, and Informatica, where I came to deeply appreciate the transformative potential of data. I witnessed its impact not only on strategic business decisions but also on driving meaningful progress in healthcare.
My family played a significant role in steering me towards the healthcare sector. For instance, my brother, currently training to be a cardiologist, and my father, a pharmacist, have greatly influenced my understanding of the field. Our daily conversations about healthcare challenges and opportunities emphasized the urgent need for improved technology in this domain.
Now, at RosettaHealth, I'm excited to leverage this knowledge and passion to further the company's mission. RosettaHealth provides an environment where I can authentically advocate for products that are aligned with my values.
We are dedicated to delivering solutions that elevate healthcare services nationwide, striving for a future where patient care and outcomes are vastly improved.
Q: Why did you choose to join the RosettaHealth team?
Dima: My decision to join RosettaHealth was influenced by the team's composition, which includes exceptionally qualified individuals and experts in health-tech such as Doug Hill, Buff Colchagoff, and Kevin Puscas. I have long admired their work and business ethics, each boasting decades of experience in the field.
The culture at RosettaHealth enables me to express myself authentically and champion products that not only reflect my values but also strive to raise healthcare standards nationally.
This alignment between personal values and professional responsibilities is paramount to me, especially concerning the enhancement of patient care and outcomes.
Q; Please tell us about your key focus around the RosettaHealth GetPatientRecords solution?
Dima: My primary focus is on the successful launch and nationwide distribution of the GetPatientRecords solution to SMB customers. This innovative approach directly tackles the significant challenges associated with accessing medical records.
By eliminating weeks of tedious communication with medical records departments and streamlining the process of navigating multiple EHR systems to locate patient information, our strategy simplifies the process to just two key data points: the patient's identity and the general area they received healthcare.
In essence, GetPatientRecords offers simple access electronic medical records anywhere in the nation through a very simple integration – removing the need for EHRs or heavy HIT systems.
This patient-centric approach not only fosters scalability for health-tech companies but also enhances their products by providing essential data and records. Consequently, it positively impacts the lives of various stakeholders, including providers, staff physicians, and payers, by optimizing operations and streamlining workflows.
Q: Please tell us about the market need for GetPatientRecords.
Dima: The market demand for GetPatientRecords is substantial and continuously growing. As healthcare providers and organizations increasingly prioritize efficiency and enhanced patient outcomes, the need for seamless, rapid access to medical records has reached unprecedented levels.
Healthcare professionals are actively seeking solutions capable of bypassing the traditional, cumbersome processes associated with accessing patient information. They require technology that not only delivers speed but also ensures security, reliability, and compliance with healthcare regulations.
GetPatientRecords directly addresses this need by providing a straightforward method to access patient data, significantly reducing the time and effort spent on administrative tasks. This enables healthcare providers to dedicate more attention to patient care and less to logistical complexities, representing a significant stride in the digital transformation of healthcare.
Q: Where do you see the future of health IT headed, and what role does RosettaHealth play in this landscape?
Dima: The future of health IT holds tremendous promise, with a prevailing trend towards increasingly interconnected, patient-centric systems. Advanced technologies such as AI, machine learning, and blockchain are poised to play pivotal roles in rendering healthcare more personalized, efficient, and secure. Anticipated developments include a shift towards predictive analytics for preventive care, the expansion of telehealth for broader service access, and the seamless integration of data across platforms to support comprehensive patient care.
Q: On a personal note, what are your hobbies and interests outside of work?
Outside of work, my family and I are deeply passionate about our gourmet mushroom farm in Richmond, VA. We specialize in cultivating and selling a variety of mushrooms, including Oyster and Lion's Mane. This venture not only fulfills my interest in agriculture but also enables me to actively engage with my community through local farmers' markets.
Moreover, I harbor a profound love for cooking, with baking being a secret passion of mine. This blend of interests allows me to maintain a balanced connection with both my community and my personal well-being.
We would like to thank Dima for sharing her insights with us! To learn more about how RosettaHealth can help get your organization quickly connected to national health networks, please click here.
RosettaHealth can assist with any health information challenges you might have, book a free consultation with one of our interoperability experts.